HTC Malaysia wanted to tackle the people who were not familiar with HTC phones and provide them a further understanding as well as experiencing the goodness of the phone themselves. What they did not know is that they will be placed on the spot in deciding if the M8 experience has managed to convince them to switch over from their current phones by offering them a brand new HTC One M8.
Agency: ROOTS Asia Pacific
Client: HTC Malaysia
Director/Producer – Bryan Lim
Director of Photography – Gordon Ling / Bryan Lim